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Users will soon have a new feature that enables them to lessen the volume of AI-made videos appearing in their feeds. This move comes as the company announced that it now features in excess of 1 billion AI videos.

Testing and Rollout

The update is being tested over the coming weeks before a full-scale launch. This development comes amid a surge in content created by AI, fueled by emerging AI video creators.

The Broader AI Trend

Recent reports that approximately 10% of the fastest-growing channels on a competing service only show AI-generated videos. A considerable share of this content is classified as “AI slop”, a phrase for substandard, bulk-generated content that is typically illogical or dreamlike.

Our research shows that numerous viewers appreciate content made with AI tools, from AI artwork to educational videos, and we intend to offer the community the option to see more or less of that, depending on their own likes,” said a platform representative.

AI on the Platform

The service announced that there are currently 1.3 billion videos on its service identified as made with AI. Collectively, in excess of 100 mn videos are submitted to the platform daily, making clips made by AI a relatively small percentage of its overall inventory.

Customizing Your Feed

Users will be in a position to reduce or increase the level of AI content they view by opening the content preference feature in the application and selecting AI-made media. Additional categories that can already be controlled under the tool encompass news, fashion, aesthetics, and movement.

Content Labeling and Policies

Its policies oblige creators to identify lifelike AI-generated content, and it forbids dangerous fake videos of well-known individuals or critical incidents. Any authentic-looking artificial content that is without a tag can be deleted under its terms of service.

In addition, the app will henceforth add an “AI-made” tag to content made using its built-in AI features, or flagged by an cross-platform project for recognizing content made by AI. This step is intended to stop users from trying to bypass the tagging system.

AI Literacy Programs

The platform is also introducing a two million dollar awareness program for experts and groups to produce learning resources about using AI responsibly. This initiative will support non-profit groups dedicated to training coding and technology.

Platform Protection

The platform has justified its moderation strategy, amid discussion over intentions to lay off numerous safety staff in the United Kingdom. It is planning to eliminate a significant number of roles in its trust and safety team in the UK capital, with labor groups and internet security professionals expressing worry that people are being substituted by automated systems.

A trust and safety lead explained that staff-based oversight would still have a role, but artificial intelligence can safeguard staff by eliminating the most distressing content prior to it is viewed by staff. TikTok stated a 76% decrease in disturbing and violent content handled by safety staff over the past year due to intervention by its automated systems.

“We think that it’s essential to integrate people and machines to keep the platform safe,” the official commented. “We’ll have people as part of that process, but we further consider it’s very important to limit contact with unsafe media as quickly as possible, which is the area in which a significant AI assistance is really helping us work at speed.”